let's build together
let's build together
craig
craig
craig
ferdinando
ferdinando
ferdinando
MILTON KEYNES, uk
DESIGN DRIVEN BY PURPOSE
DESIGN DRIVEN BY PURPOSE
DESIGN DRIVEN BY PURPOSE
Motivated by the desire to solve problems, spark emotion, and create clarity from complexity. Whether it’s a product, a space, or a brand, great design balances function with beauty, putting the user at the heart of every decision.
Motivated by the desire to solve problems, spark emotion, and create clarity from complexity. Whether it’s a product, a space, or a brand, great design balances function with beauty, putting the user at the heart of every decision.
recent
recent
projects
projects
More Than Population
Major Project
2024
more than population
Major Project
2024
More Than Population
Major Project
2024
More Than Population
Major Project
2024
The Unsocial Media
Creative Conscience Awards
2023
The Unsocial Media
Creative Conscience Awards
2023
The Unsocial Media
Creative Conscience Awards
2023
The Unsocial Media
Creative Conscience Awards
2023
Atomic Habits
Penguin Book Cover Awards
2024
Atomic Habits
Penguin Book Cover Awards
2024
Atomic Habits
Penguin Book Cover Awards
2024
Atomic Habits
Penguin Book Cover Awards
2024
Active Quarter
Northamption Council
2023
Active Quarter
Northamption Council
2023
Active Quarter
Northamption Council
2023
Active Quarter
Northamption Council
2023
services
services
services
creative strategy
Creative strategy fuels business growth by turning brand goals into clear, compelling ideas. It ensures every message connects with the right audience, driving engagement, building loyalty, and increasing impact.
creative strategy
Creative strategy fuels business growth by turning brand goals into clear, compelling ideas. It ensures every message connects with the right audience, driving engagement, building loyalty, and increasing impact.
branding and visual identity
branding and visual identity
Shape how your audience sees and remembers you. A strong, cohesive brand builds trust, sets you apart from competitors, and creates lasting connections, laying the foundation for business growth. From logos to colour palettes, every detail is designed to reflect your values and attract the right audience.
branding and visual identity
Shape how your audience sees and remembers you. A strong, cohesive brand builds trust, sets you apart from competitors, and creates lasting connections, laying the foundation for business growth. From logos to colour palettes, every detail is designed to reflect your values and attract the right audience.
advertising campaigns
advertising campaigns
Shape how your audience sees and remembers you. A strong, cohesive brand builds trust, sets you apart from competitors, and creates lasting connections, laying the foundation for business growth. From logos to colour palettes, every detail is designed to reflect your values and attract the right audience.
advertising campaigns
Shape how your audience sees and remembers you. A strong, cohesive brand builds trust, sets you apart from competitors, and creates lasting connections, laying the foundation for business growth. From logos to colour palettes, every detail is designed to reflect your values and attract the right audience.
product and packaging
product and packaging
Product and packaging design creates a powerful first impression, attracting customers while conveying your brand’s values. Thoughtful design encourages purchases, sustainability, builds loyalty, and distinguishes you both on shelves and online.
product and packaging
Product and packaging design creates a powerful first impression, attracting customers while conveying your brand’s values. Thoughtful design encourages purchases, sustainability, builds loyalty, and distinguishes you both on shelves and online.
wayfinding
wayfinding
Design that guides people effortlessly through spaces, improving their experiences. Clear, intuitive signage enhances accessibility, reinforces your brand identity, and supports smooth operations, helping businesses increase customer satisfaction and loyalty.
wayfinding
Design that guides people effortlessly through spaces, improving their experiences. Clear, intuitive signage enhances accessibility, reinforces your brand identity, and supports smooth operations, helping businesses increase customer satisfaction and loyalty.
AWARDS
AWARDS
AWARDS
Penguin book cover design awards
atomic habits
2024
Craig Ferdinando placed third in the Adult Non-Fiction category of the 2024 Penguin Cover Design Award. His design for Atomic Habits by James Clear was praised for its conceptual depth and minimalist aesthetic. Ferdinando drew inspiration from the book's concept of habit-stacking, using the metaphor of rock-stacking to symbolize how small, deliberate actions can lead to significant outcomes. The design's balance and subtlety were highlighted by judges, with Art Director Richard Bravery noting the "ambitious" and "clever" approach that extended the concept into the layout and typography.
Penguin book cover design awards
atomic habits
2024
Craig Ferdinando placed third in the Adult Non-Fiction category of the 2024 Penguin Cover Design Award. His design for Atomic Habits by James Clear was praised for its conceptual depth and minimalist aesthetic. Ferdinando drew inspiration from the book's concept of habit-stacking, using the metaphor of rock-stacking to symbolize how small, deliberate actions can lead to significant outcomes. The design's balance and subtlety were highlighted by judges, with Art Director Richard Bravery noting the "ambitious" and "clever" approach that extended the concept into the layout and typography.
creative conscience
the unsocial media
2023
Craig Ferdinando received recognition at the 2023 Creative Conscience Awards for his project The Unsocial Media. This initiative aimed to promote mental well-being through creative expression. The project featured a mobile app that encouraged users to engage in daily and weekly creative tasks, fostering a personal and judgment-free space for self-expression. The design emphasized privacy, with all user input remaining confidential, and was crafted to reduce anxiety and enhance overall mental health. The app's concept was rooted in research indicating that engaging in creative activities can significantly alleviate stress and improve emotional well-being. Ferdinando's work was celebrated for its innovative approach to addressing mental health challenges through design.
creative conscience
The unsocial media
2023
Craig Ferdinando received recognition at the 2023 Creative Conscience Awards for his project The Unsocial Media. This initiative aimed to promote mental well-being through creative expression. The project featured a mobile app that encouraged users to engage in daily and weekly creative tasks, fostering a personal and judgment-free space for self-expression. The design emphasized privacy, with all user input remaining confidential, and was crafted to reduce anxiety and enhance overall mental health. The app's concept was rooted in research indicating that engaging in creative activities can significantly alleviate stress and improve emotional well-being. Ferdinando's work was celebrated for its innovative approach to addressing mental health challenges through design.
Let'S WORK
Let'S WORK
TOGETHER
TOGETHER
CONTACT NOW
CONTACT NOW
CONTACT NOW
CONTACT NOW
©2024 craig ferdinando
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©2024 craig ferdinando
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©2024 craig ferdinando
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©2024 craig ferdinando
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