Craig Ferdinando
I help shape brands, build culture, and deliver creative communications. Blending visual communications with user-centred design to create impactful outcomes.
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About
Hi, I am Craig Ferdinando
Senior designer based in the UK.
I design scalable brand systems, collaborating with cross-functional product teams, and translating complex business strategies into high-impact visual communications.
(8+ years of experience)
(Currently working at White)
Experience
2024
Now
Senior Brand & Creative Designer
White
2018
2024
Brand & Experience Designer
Freelance / Independent Consultant
Visual Communication & Design
First Class Honours (4.0 GPA)
Testimonials & Awards
"I love how ambitious the design is. A clever concept underpins the visual that encourages the reader to engage on a deeper level. I loved the way that Craig has taken the idea beyond the illustration and into the layout and typography, each element embodying the idea of balance."
Richard Bravery
Art Director, Penguin General
Highly Commended Award Discipline: Experience Theme (WINNER): Mental Health
Creative Conscience
Award 2024